Driving Your Organization Forward Through Impactful Communications and Stakeholder Engagement
Meet Laura
Laura Cederberg | Founder & Principal, Cederberg Strategies
An award-winning communications leader passionate about storytelling and connecting the right dots between businesses and stakeholders to drive growth.
Laura Cederberg is a strategic communications executive with nearly 20 years of experience guiding Fortune 5 companies, global brands, universities, nonprofits, and startups through high-stakes moments and complex public environments. Her expertise spans corporate communications, public affairs, and stakeholder engagement, with a proven track record managing regulatory challenges, corporate crises, and shifting public sentiment.
Prior to launching Cederberg Strategies in 2025, Laura served as Executive Vice President, Market Lead of global communications agency Weber Shandwick’s Minneapolis office, where she led integrated communications strategies for top-tier private, public and NGO clients. Previously, she directed communications for all 24 regulatory state agencies under Minnesota Governor Mark Dayton and Lt. Governor Tina Smith, shaping state-level messaging on critical policy issues. Her communications and public affairs leadership experience also includes roles at UnitedHealthcare, the American Swedish Institute, and EMILY’s List in Washington, D.C..
Laura currently serves on the boards of the Minnesota Marine Art Museum, the Minneapolis Downtown Council, Minnesota Citizens for the Arts and the University of Minnesota Hubbard School of Journalism. She is a past member of the professional advisory board for the University of Minnesota’s Carlson School of Management.
A proud graduate of the University of Michigan–Ann Arbor, Laura resides in Minneapolis.
CONTACT:
M: 651.210.9384
Your Trusted Partner for…
Stakeholder Engagement Strategy
Meaningful connections are critical if you want to drive influence and alignment across your existing stakeholders and new partners. Laura has developed successful stakeholder strategies for large public agencies and top healthcare companies. She’ll work with you to identify key audiences, foster trust, and cultivate long-term relationships across sectors to advance your organization’s goals.
Crisis & Issues Management
Battle tested, again and again. Laura has spent nearly 20 years in crisis communications war rooms - protecting top brands at critical moments and building a clear path forward to restore consumer and stakeholder trust when needed.
Public Affairs Counsel
Laura’s public affairs expertise is rooted in deep local insight and national perspective. From St. Paul to Washington, D.C., she help organizations navigate policy landscapes, prepare for hearings, engage constituents, and shape narratives that influence decision-makers. Together, let’s develop a tailored strategy at the federal or state level to advance your public policy goals.
Additional Services
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Strategic planning to elevate your CEO and C-Suite on the right stages around the world.
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Interim and gap executive leadership for communications and corporate affairs teams of any size.
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Integrated communications that span corporate communications, corporate affairs, government relations and marketing functions to drive your key initiatives forward.
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From long-form A-tier interviews to quick local media hits, Laura will prepare you to be on message at your next media engagement.
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National and local media relationship management and engagement; Organizational spokesperson
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From CEO speeches to legislative testimony, remarks that deliver real impact.
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Podcast scripts, C-Suite video scripts, and social media content that shines through and enhances both SEO and AEO.
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Looking to launch a new product or re-introduce an existing product? Let’s create a new brand identity that pops.
Let’s Get to Work.
Send a message or schedule a time to chat and we’ll will be in touch shortly. We can’t wait to hear from you!
M: 651.210.9384
Schedule a 30-minute Intro Session with Laura Cederberg: